Vol.13, No.3, August 2024.                                                                                                                                                                               ISSN: 2217-8309

                                                                                                                                                                                                                        eISSN: 2217-8333

 

TEM Journal

 

TECHNOLOGY, EDUCATION, MANAGEMENT, INFORMATICS

Association for Information Communication Technology Education and Science


Virtual Cloud Computing Lab: A Way for MSMEs in Increasing Firm Performance

 

Heny Kusdiyanti, Indra Febrianto, Rully Aprilia Zandra, Robby Wijaya, Umniyah Juman Rosyidah, Nawang Kalbuana

 

© 2024 Heny Kusdiyanti, published by UIKTEN. This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 License. (CC BY-NC-ND 4.0)

 

Citation Information: TEM Journal. Volume 13, Issue 3, Pages 1952-1961, ISSN 2217-8309, DOI: 10.18421/TEM133-23, August 2024.

 

Received: 02 February 2024.

Revised:   10 June 2024.
Accepted: 22 June 2024.
Published: 27 August 2024.

 

Abstract:

 

This research aims to develop a business diversification strategy through a virtual cloud computing lab to reduce the risk of bankruptcy of SMEs. The method used in this research is mixed research in collaboration with quantitative and qualitative approaches to develop products and find out how much people accept the products developed. To see the acceptance of the developed website, the researcher used the technology acceptance model (TAM model). After forming a good model, a partial test (t-test) is carried out for decision-making. Based on the findings of data analysis, it was found that existing micro, small, and medium enterprises (MSMEs) lacked information and media to assist them in diversifying their business. Based on these needs, a website for MSMEs has been developed that has been validated and obtained results in the "good" category. Researchers conducted tests for the acceptance of websites developed with structural perceived usefulness, perceived ease of use, intention to use, and actual use with results showing the "good" category. From these results, it can be concluded that the website developed has a good reception in supporting MSMEs to reduce the risk of bankruptcy.

 

Keywords – Business diversification, bankruptcy risk, TAM, virtual cloud computing lab¸ MSMEs.

 

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