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Vol.12, No.2, May 2023. ISSN: 2217-8309 eISSN: 2217-8333
TEM Journal
TECHNOLOGY, EDUCATION, MANAGEMENT, INFORMATICS Association for Information Communication Technology Education and Science |
Illuminating the Kano Model with a Case Study
Matthew Barsalou
© 2023 Matthew Barsalou, published by UIKTEN. This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 License. (CC BY-NC-ND 4.0)
Citation Information: TEM Journal. Volume 12, Issue 2, Pages 614-622, ISSN 2217-8309, DOI: 10.18421/TEM122-04, May 2023.
Received: 08 February 2023. Revised: 07 May 2023.
Abstract:
The Kano Model is a well-researched approach to rating the attributes of products and services. However, much of the research available consists of research conducted to identify attributes for products and services and evaluations of the Kano Model with other approaches. This paper seeks to study the analysis of Kano Model results. This paper uses a case study of the analysis of Kano Model survey results from a survey conducted only to gather data for the analysis. The data was analysed using a spreadsheet with formulas to perform the necessary calculations. Attributes were rated using Kano Model criteria. Several results were tied and an attribute was rated as indifferent, even though many respondents viewed the attribute as must-be or attractive, indicating a need to refine Kano Model evaluation criteria.
Keywords –Kano Model, product attributes, pervice attributes, attractive quality, case study. |
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